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If you cannot see this page properly, please click here. Dear Members and friends One of the best things about heading up the ADMA is seeing the smiles that break out whenever our Yearbook is mentioned. Packed with insights, data and trends about Asia Pacific and each of the individual markets, the Yearbook provides all the data all of us are looking for, all in one place. Typical comments I've heard include "A lifesaver!" - "That made me look smart with my boss" - "I was just about to do all that research work myself from scratch, and then I found it all in the Yearbook." If you haven't seen the Yearbook yet, download your free PDF copy at www.asiadigitalmarketingyearbook.com. Now we're gearing up to get the 2010 edition together. We need your help. We need really interesting content – what research, statistics, consumer insights or technological data can you share that will help promote our whole industry? We also need advertising support – the costs of compiling, designing, printing and distributing the Yearbook on- and off-line is funded by the advertisers. And if you are looking for a digital industry trade industry advertising vehicle, the Yearbook can't be beat. It sits right on the desk and gets referred to constantly by advertisers, media buyers and markets across the region. Once again, our fearless Director, Kay Bayliss, is leading the charge, so please be in touch with offers to help with data content, and advertising. Happy holidays and stay online and away from the eggnog! David Ketchum Chairman  ADMA WELCOMES 4 NEW MEMBERS The latest new CORPORATE MEMBER is: Singapore Press Holdings  Singapore Press Holdings is Southeast Asia's leading media organisation, engaging minds and enriching lives across multiple languages and platforms. Beyond print, the Internet editions of SPH newspapers enjoy over 150 million pageviews with 9 million unique visitors every month. Apart from SPH AsiaOne portal, SPH's online and new media initiatives include an online marketplace for products, services and employment, ST701; local search and directory engine, rednano.sg; Stomp (Straits Times Online Mobile Print), a portal that connects, engages and interacts with readers on the Web and via mobile phone messaging; omy, a bilingual news and interactive portal and The Straits Times RazorTV, a free access interactive webcast service offering live chat shows and video-on-demand clips. Our latest new INDIVIDUAL MEMBERS are: For more information about all ADMA members, visit the ADMA Online Members Directory. Back to Top  ADMA DIGITAL MARKETING YEARBOOK The ADMA will again publish its Asia Pacific Digital Marketing Yearbook in 2010. Full of data on the Internet and user trends, the Yearbook has proven a valuable resource for marketers, online publishers, ad agencies and media buyers, interactive media houses, and technology solutions providers. We're looking for: Email your research, data or case studies NOW. Your contribution to the publication will be acknowledged as a source, and your participation will be a great way to show your company's industry leadership. Please take a moment to think about what you can contribute. If you think that the Yearbook is as fantastic as we do, tell us! We want testimonials to include in our promotional material for next year's publication. Email your testimonial to the ADMA Director NOW. View the current Yearbook HERE. BOOK YOUR ADVERTISEMENT NOW AND GET AN EARLY BIRD DISCOUNT. Email for a copy of the Rate Card. Back to Top  NEW ADMA STAFF MEMBER It is with sadness that we say "goodbye" to Lot de Jongh, the ADMA's Marketing & Education Officer based in Singapore. However, I would like you all to welcome aboard Fiona Habben. Some of you may have already met Fiona at a Web Wednesday, but if you have not, please do make her feel welcome when you do! Fiona is responsible for our online digital marketing qualification - see below for details on January 2010 enrollment - and brings with her marketing experience from Hong Kong and Australia. UPDATED MEMBER BENEFITS Thanks to some brainstorming by your Board, there shall be some changes to the ADMA member benefits in 2010. Watch this space for details as they are announced! Back to Top  NOT UP TO SPEED WITH DIGITAL MARKETING? New Year’s Resolution... Become a Qualified Digital Marketer – Enrol Now.... As marketing budgets are increasingly moving to digital channels, the demand for experienced digital marketers is soaring. A qualification in digital marketing would secure your place as one of the most sought after experts in the business. The next intake for the IDM Certificate and Diploma in Digital Marketing begins study in January 2010. Enrollment is now open and ADMA members enjoy a 10% discount on the course fee. The Certificate in Digital Marketing is for marketers who need to know more about the implementation of digital campaigns and those who specialise in managing Internet, email, iTV, mobile, search and other online marketing communications. The Diploma in Digital Marketing is aimed at more senior marketers who need to learn more about planning, managing and resourcing an effective digital marketing programme. Both IDM qualifications are fast becoming the industry standard in best practice, with leading brands relying on the IDM to help train their digital marketers. Join the elite group of qualified digital marketers and take advantage of the IDM's thorough syllabus and carefully sequenced online coursework. At home, at work or on the go, all you need is an Internet connection to enhance your digital knowledge and skills. If your future is in marketing, digital marketing is your future – stay ahead! Please email the ADMA Education Officer if you would like to learn more about these qualifications. Back to Top |
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